Tripling demo bookings for a B2B SaaS
Restructured campaigns around intent tiers, rebuilt landing pages, and cut cost-per-demo by 61% in 90 days while tripling volume.
-61%
Cost per demo
3.1x
Demo volume
90d
Timeline
Viridian is a performance-first Google Ads agency for B2B & high-ticket businesses. No vanity metrics. Just pipeline, revenue, and ruthless optimization.
Ad spend managed
Accounts managed
Average ROAS
Every dollar tracked from click to close. We build campaigns that your sales team will actually thank you for.
High-intent campaigns engineered around your ICP, with aggressive negative-keyword sculpting and conversion-based bidding.
Server-side conversion tracking, call recording, and CRM integration so you know exactly which keyword produced which deal.
We design and test fast, persuasive landing pages that squeeze more leads out of the same ad spend โ often 30โ80% lifts.
A live dashboard showing cost per lead, per booked call, and per closed deal. Weekly insights, monthly deep-dives.
Auction insights, keyword mapping, and ad-copy benchmarking to find gaps your competitors are missing.
We combine Google's Smart Bidding with proprietary scripts and rules that trim waste before it hits your invoice.
A snapshot of recent wins. Full teardowns available on a call.
Restructured campaigns around intent tiers, rebuilt landing pages, and cut cost-per-demo by 61% in 90 days while tripling volume.
Cost per demo
Demo volume
Timeline
Launched Performance Max with location-level bidding, call-tracking-driven optimization, and offer-tested ad creative.
Leads / month
Cost per lead
ROAS
Built high-intent Search campaigns around executive coaching and outplacement programs, with LinkedIn-style audience layering and dedicated enterprise landing pages.
Lead volume
Cost per lead
To full ramp
We tear down your account, tracking, competitors, and funnel to find the leaks and the quick wins.
Conversion tracking fixed, CRM connected, landing pages launched โ before a single new dollar is spent.
Campaigns go live. We iterate weekly on bids, queries, creative, and pages based on lead quality โ not just quantity.
Once cost-per-qualified-lead is proven, we scale budgets confidently and report revenue impact every month.
Book a free 30-minute audit call. We'll review your account live and show you exactly where the money is being left on the table โ no strings attached.